hector video

Engagement metrics show how people react to online videos, but brand metrics prove they move the needle on brand objectives such as awareness, perception, and interest. Google’s Brand Lift solution reveals these insights about YouTube ads in near real time so you can optimize on the fly.

Is the money we’re putting into online video making an impact?

 

Read more at: https://www.thinkwithgoogle.com/articles/youtube-insights-stats-data-trends-vol10.html